About this tag

This wasn’t just a random local fire-and-brimstone billboard. It was paid for by Antioch Fellowship of the Elect, an Ohio church tied to Dayton Street Preachers, and the same “OBEY JESUS OR HELL” campaign had appeared in Cincinnati months earlier. Bike Tag’s theological discussion was considerably shorter. The tagger asked, “What about all of the above???” Someone chose hell. Then came the practical alternative: “You can go to Hell. I’m going to Toasty’s.”